From 1 owner to another

3 things. Should they exist?

Every tool in this industry was built by people who've never split a tip, signed a lease, or lost a client to voicemail. We're building the 3 things they won't. You run the business, so you decide what ships first. 3 votes. 2 minutes. You'll know what we decide before anyone else does.

Cast your votes
?
Be honest

Did you make money last month?

Not "money came in." Not "rent got paid."

What did each team member make?

Which service loses money every time it's booked?

What's left after the team is paid?

Are my services priced right? How would I know?

Have you ever seen a P&L for your own business?

Here's the thing nobody says out loud: you can be booked solid and going broke in the same month. Most owners find out late. I did. Nothing on your screen puts all of that in 1 place, so you run a 6-figure business on a feeling.

Nobody to ask.Every owner you know is guessing too. The groups online are marketers and noise. The real answers live with owners who've already paid for them.
No numbers.Pay day by hand, tips split on a calculator, and no idea what the month actually made. You're the last to know.
No answer.Every call that hits voicemail while your hands are in a fill is a client who booked somewhere else. You paid to make that phone ring.

I came into this industry with a hundred questions and nowhere to take them. The lease. The pay structure. Whether my numbers were even worth it. The owner groups online are marketers and noise. What I needed was a room of owners who'd already learned what I didn't know, some of them the hard way, and would tell me straight.

I didn't pay attention to any of this in my own business. It hurt me, in more ways than one, until my eyes opened. That's where these 3 gaps come from.

3 gaps. I've lived them all.
Vote on what gets built

What am I voting on, exactly?

These 3, in this order. The first 2 can open this year. The 3rd is the big build. You tell us what each is worth, and what we missed.

Vote 1
The Backbar.The beauty business club. Exclusive. Owners only.

For owners who think big and intend to keep growing. The ones who'd rather skip 5 years of mistakes than make them. Nobody's built this for our industry. This is where you find it.

What's inside
  • 2 owners' roundtables a month. 1 core topic, live, owners only. Casual. Come as you are, leave with the insight that grows the business
  • 1 guest speaker who's been there. An owner like us who built what you're building, made the expensive mistakes, and tells you exactly how they fixed them
  • The experts you can't afford to guess about. A business consultant. A pricing strategist. A lease attorney. A CPA who knows service businesses. A buildout contractor. An insurance broker. W-2 or 1099? Answered in the room
  • A standing people and culture session. Hiring the right people. Handling the issue on the floor. Building a team that stays. Strategic first, then a Q&A that gets tactical
  • Private and vetted. No marketers, no vendors, no noise
  • Every session recorded. Miss one and it's waiting for you
  • The tool library. Starting with the 5-minute P&L
Miss it, and you'll hear about it from an owner who didn't.
THE BACKBAR OWNERS ONLY FOUNDING MEMBER 037 OF 100 THIS WEEK · TUESDAY · 7 PM CT The second location: the lease, the buildout, the mistakes NEXT · W-2 or 1099? Which is right for your model
100
The first 100 owners. Then the door closes and the price goes up.
Founding members keep their price for life.
Vote 2
The Shortcut.1-on-1 mentorship. Vetted both ways. Owners only.
Grow 10x faster.
Skip 5 years of mistakes.

Borrow the scars. You get matched 1 to 1 with an owner who's 3 steps ahead of you, has already paid for the mistake you're about to make, and tells you straight.

  • Real owners, not coaches. Every mentor has signed the lease, run the payroll, opened the second location or sold the first. Nobody who's only read about it
  • Vetted on both sides. You apply as a mentor or a mentee. We match on where you are and where you're going
  • 1 call a month, 1 open thread. The question you can't Google, answered by someone who lived it
  • Grows out of the Backbar. The best owners in the room become the mentors. That's the pipeline
Sign up as a mentor and you get in on the club's terms. That's the trade.
Vote 3
Edha, "the software."Your numbers and your phone. 1 login. Built to explode the business.

Every checkout tool hands you a total and walks away. This one tells you the truth about your numbers, answers your phone 24/7, and runs the busywork while you sleep. Not payroll. Not another checkout. The layer on top that finally makes sense of it all.

  • Your money questions, answered. A P&L every week. What each team member made you. Which service loses money. Whether your prices are right. What's going to your team, accurately, every night
  • Your phone, answered. 24/7. An AI receptionist that picks up between fills, books it, confirms it, rebooks at checkout. No call-offs. No sick days. No voicemail
  • The busywork, gone. Waitlist fills, no-show charges, review requests, win-back texts. On their own
  • Sits on top of what you already use. Nothing to switch. Nothing to migrate
The biggest build. It comes after votes 1 and 2, with your input every step of the way. You'll see it before it ships.
Your say
What's missing from this list?

You've been running a business longer than any software company has been watching one. You know the thing that eats your Tuesday that nobody's built a button for. The team member who no-calls. The inventory count. The gift card you can't track. The lease clause you didn't understand until it cost you. There's a box for it on the ballot. The one that comes up most gets built.

Inside vote 3

A small piece of software that sits on top of whatever you already use, and tells you the truth about your numbers.

EDHA · TONIGHT 9:02 PM Hey Ana. Today: $412.50 Service pay (45% of $850) + $96 tips Tip out tonight: $96 card Week so far: $1,644.50 Reply MATH to see the tickets. OWNER · SHOP TODAY $2,930 IN · $1,318 OWED Margin today: 41%. 1 refund handled.
PAY PERIOD · MON TO SUN NAMERULESERVICETIPSTOTAL Ana45% commission$999.00$410.00$1,409.00 Bri$140 day rate$700.00$325.00$1,025.00 KayDay rate or 40%$520.00$288.00$808.00 LenaBooth rent $250$1,900.00$300.00$1,889.00 Rosa$18 hourly$391.50$140.00$531.50 DONE IN 10 MINUTES. MATH ON THE PAGE. 1 refund reversed on the right day. 1 timecard flagged. 0 arguments.

Every team member, every rule, every night. The text goes to them. The sheet goes to you.

Are you making money?

A real P&L for your business, every week, in plain words. What came in, what went out, what's left after the team is paid. Yes or no, with the number.

Every team member's number.

What each team member brought in, what they cost, what they made you. Which service loses money every time it's booked. What to cut and what never to cut.

Every pay rule.

Commission, tiered commission, day rate, hourly, booth rent, and the hybrids. Set once per person. A payroll file your bookkeeper takes as is.

Tips, done right.

Split by ticket, by service dollars or however you decide. A daily tip-out number so you can pay it out tonight, with the math on the page.

Refunds handled.

A refund on a tipped ticket reverses the right amounts on the right day, with a note that says why. No Sunday-night surprise.

A text every night.

Each team member gets their number. You get the business's, with the margin. Nobody asks "what do I have this week?" and you never wonder if the month worked.

The vote

Cast 3 votes.

1 click each. Takes 2 minutes, costs nothing, and decides what gets built for owners like you this year. Then tell us what each is worth and what we missed. Enough yeses and we build it. Not enough and we won't, and we'll tell you so.

Vote 1 · The Backbar. The Exclusive Member's Club. Owners only. First 100, then the door closes.
Vote 2 · The Shortcut. Vetted mentorship. Skip the 5 years.
Vote 3 · Edha, "the software." Your numbers and your phone, in 1 login.

Voting isn't a purchase and doesn't commit you to anything. It just tells us what to build first.

Meanwhile

You can have the number this month.

Until the software exists, every Foundations build includes a numbers sheet made for your business: what came in, what went out, what each team member made, what went to the team. In a spreadsheet you own.